Marketing

How Online Marketing and Advertising is Changing

In the last 10 years of professionally providing Web and Marketing services, I have heard one thing more than anything else. "I just want to be on the first page of Google" This statement, which is usually followed with a very low budget, is the bane of my existence. People always want the DIY price...

Bagpipe Insights

I don't know about you, but I love the sound of bag pipes. Played right, it can sound as satisfying as watching William Wallace destroy the England army; played poorly, and you would be wishing that your ears were chopped off by the huge sword he carries. It's entertaining how much bag pipes and...

Adding Value on Social Media

Facebook, Twitter, Instagram, TikTok, SnapChat, LinkedIn, and many more. These platforms are valuable to businesses because of the information it provides, not because of the marketing it deploys. Social platforms are not free, we waive our rights, privacy and personal information, for what? To become the center of attention or for more likes...